A Lithium brand
Top 10 Supermarkets with the Most Social Influence
EricBrown
12
Comments
February 10, 2015

Klout-10-Teaser.png

In November 2014, we released our Klout 50 Retailer list that measured retailers that had the most social influence among consumers. While Amazon, Target and Walmart made the top three, we wondered how supermarkets are faring. How connected do shoppers feel in relation to their supermarket’s social media presence? Is it worth supermarkets’ time and effort to implement a social strategy?

 

Absolutely!

 

And supermarkets are doing a great job. We pulled the research and identified the top 10 supermarkets with the highest Klout Scores. The ratings are based on the National Retail Federation’s 2014 Top 100 Retailers report and the supermarkets’ corresponding Klout Scores.

 

original.png

First place goes to Whole Foods, Kroger takes second, while H-E-B ranks third. We found that Whole Foods leads the pack because they post recipes and tips multiple times a day for their followers and this drives home their corporate health and wellness messaging. They also leverage great photography and videos for 3.9 million Twitter followers.

 

Kroger has 81,000 Twitter followers and they post daily deals, promote contests and announce big savings opportunities – all in line with their brand’s tagline “Great food. Low prices.” According to Anne Maness, Senior Manager, Digital Marketing at Kroger: “We really start with our customers. Social media at Kroger continually evolves to connect with our local communities and share stories that inspire, cultivate engagement and bring the brand to life in new and meaningful ways.”

 

H-E-B ranked third, has 100,000 Twitter followers and also takes an active, strategic role in providing their followers with the latest info on the brand, coupons, and giveaways. Videos and images play a strong role in keeping their followers connected with recipes, tips and meal ideas.

 

“It’s really about the power of social to create interaction between the brand and customer. That interaction builds trust in consumers as they see the brand helping them enjoy life, be healthier or save them time and money,” says Katy Keim, CMO of Lithium Technologies.

 

Supermarkets have much to gain by implementing a social strategy. We applaud these top supermarkets for their outstanding job in leveraging social media to engage and connect with their shoppers:

 

Grocer Klout Score
1. Whole Foods 86
2. Kroger Co. 81
3. H-E-B 80
4. Safeway 75
5. Publix 68
6. Aldi 64
7. Albertsons 58
8. SuperValu 56
9. Bi-Lo 56
10. Wakefern/ShopRite 51

 

For more info on how you can leverage social media to connect and engage your customers, please visit www.lithium.com.

 

 

Thinking about running an influencer marketing program?

 

Learn our tips for things to consider before launching an influencer marketing program.

 

Download the Guide

12 Comments
omejames
Not applicable

Play happy wheels online and indulge in some mindless game if your are the fan of modern combat and all online games like it then happywheels is the beter option for you,please play it one time and send the feedback.

jenniferbrownz
Not applicable

It’s really about the power of social to create interaction between the brand and customer. That interaction builds trust in consumers as they see the brand helping them enjoy life, be healthier or save them time and money. Refer: online soundcloud to mp3 converter

tonystang2727
Not applicable

Kickass is one of the most popular and best torrent sites on the internet available right now. While this is among top torrent download websites but due to piracy issues the original website gets blocked. Are you looking for some working Kickass Proxy Site, Oh great as here I published those and also some proxy kickass mirror sites. However I have also published a list of Top best torrent sites from where you can get torrents files of movies, TV shows, music, software, games etc. You can always download desired content for free from those sites.Whatever contents you are looking for, torrent sites provide a wide range of collection what makes it one of the desired locations to find your files.

 

Kickass Proxy | Free Movie Sites | Best Radar Detectors

soniyas9877
Not applicable

 

 I hope this info you will like it

It’s really about the power of social to create interaction between the brand and customer. That interaction builds trust in consumers as they see the brand helping them enjoy life, be healthier or save them time and money,” says Katy Keim, CMO of Lithium Technologies.

 also please see to it

tutuapp ios

best radar dector

extratorrent proxy

Ryker838
Not applicable

这是迄今为止最好的一个,我认为人们现在关于他们。论文写作服务 分享他们的细节,他们有什么样的经验。

thutrangctp
Not applicable

I think your article is exactly what I am looking for. I like it very much Return Man

robprice
Not applicable

That's really useful. Post this article https://resumecvwriter.com/blog/federal-job-resume here later. Okay?

jamespslab
Not applicable

Thanks for sharing this piece of information. I really enjoyed it. keep up the good work and all the very best of luck! Maroon Wool Coat couchtuner 123movies proxy adryanlist ares wizard kodi neptune rising addon kodi genesis

JackPonting
Not applicable

Very unique blog about The Klout 10 supermarkets. I always want to read this type of blogs and i enjoyed to read this blog. I am impressed with your blog and thank you for sharing. Jack ,https://www.cvfolks.co.uk/

AlexJuvion
Not applicable

You have done great job to write this very useful informative blog on “Top 10 Supermarkets with the Most Social Influence”. I love this blog and i definitely share this blog with my friends.

Alex, http://www.qualitydissertation.co.uk/marketing-dissertation-help



WilliamRiley
Not applicable

Awesome blog about Top 10 supermarkets with the most social influence. Personally i like this blog and i am looking forward for more informative blogs.

Willam Riley,

http://www.dissertationhelp.uk/nursing-dissertation/